Good writing is good for your websites 

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Seth Godin in “Good writing is cheaper than special effects“ on seths.blog :

[…] the race to spend more and more on special effects, on promo, on hype, on industrial might–it might be worth more to take the time and invest the effort to design something great instead.

Like @WalterStephanie points out, “it’s also true for your websites”.

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